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solecleanse took on soleDXB this December, in collaboration with Reebok Classics. A "Clean Your Classics" activation run by solecleanse for the 3-day infamous sneaker and streetwear fashion annual event.

solecleanse giving a how-to workshop to Bloomingdales’ staff and teaching the importance of preserving sneakers.

First off, we’d like to say a big thank you to Priya and the Hautletic crew for having us. Setting up our pop-up at Galleria Mall was a great opportunity to connect...